Why are businesses using Email to SMS services?

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There are a number of reasons that businesses use  Email to SMS services. In this posting we’ll examine some of the main ones.

Put simply, Email to SMS means that messages are sent via email, but delivered as texts.  Texted replies are then received as emails.

Email to SMS is ideal for staff without internet access or for those who use email as their primary communications channel. You can send and receive SMS from any email software – SMS through Outlook, Exchange, all popular email clients, servers, webmail or any software that can output an email message.

It allows you to send text messages direct from your email desktop application to anyone’s mobile number. This could be clients and customers, or other employees within your company. Email to SMS is also useful as an automated alert for servers/computer systems should a certain event happen, either positive or negative.

Email to SMS is particularly useful for businesses whose staffs are on the move. For example, if your company has lots of maintenance engineers on the road, then Email SMS is great way to co-ordinate your engineers. Messages can be sent out to the engineers while they are still on the road, minimising the time wasted.

Using SMS from your PC also allows you to simply send out the same message to a group of people at the same time. This might be a staff communication or a special customer promotion.

Another important reason for why people prefer using email SMS is that creating messages the conventional way; i.e. on their mobile handset, is a slow and difficult process. This is especially the case if you have a visual impairment or do not have nimble fingers. People often find that using a keyboard to write messages is much easier.

If you would like to know more about Email SMS and how it can save your business time and money, we’d love to hear from you.

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Andy

Marketing man at Esendex.