SMS Surveys

Drive loyalty with customer satisfaction surveys

Measuring customer satisfaction is essential to long-term loyalty. Acquiring new business can cost five times more than retaining an existing customer, and increasing custom retention by just 5% can increase profits by 25-95%. Gather customer feedback and gain valuable insights into your customers’ preferences and behaviours by sending short surveys via SMS. Studies show that text messages have a 209% better response rate than any other channel for surveys. Our SMS survey solution provides a seamless way to send surveys directly to your audience via text message. Whether you’re looking to gather insights after a purchase or assess customer satisfaction, our platform makes it simple to collect feedback in real time.

Determine product viability with research surveys

Building up enough representative data used to require a large sample size and extensive resources. SMS Surveys break this mold thanks to significantly higher response rates and cost-effective transmission. Collect feedback and get real-time information on what makes your target market tick without the need for external agencies or expensive and far less effective mail or telephone campaigns. SMS surveys can gather both positive and negative feedback, and qualitative and quantitative data, providing a comprehensive view of customer opinions.

Data cleansing

Your communications are only as good as the database you’re using. Many businesses struggle with out-of-date or inaccurate customer data. SMS Surveys are an easy and cost-effective way to ensure your data is always up-to-date. SMS is less intrusive than a phone call and means that customers can respond at a time that suits them. Staying on top of your customer’s personal details, preferences and requirements has never been easier!

Improve employee wellbeing

SMS surveys work effectively in engaging employees, providing fast feedback and fostering better communication. The SMS survey response rate from employees is often much higher than traditional paper or email surveys thanks to the easy usability and low barrier to entry of SMS messages. Staff surveys can boost morale, open fresh lines of communication and support new ideas to help improve business. They’re a hugely effective early warning system, identifying problems or concerns across an organisation so you can quickly put measures in place to rectify them. With an Esendex SMS survey, you get a holistic and central view of responses, making data analysis and insight gathering quick and easy to do.

Ensure the success of your next big event

SMS Surveys are an effective way for businesses to manage attendee preferences ahead of big events, from sending SMS invitations to gathering attendee preferences and more. By sending a series of simple text messages, you’ll be able to confirm attendance and contact details, secure menu choices and arrange for any special access requirements for attendees. You can store and share response data easily to ensure all stakeholders are well informed and your event runs smoothly.

SMS Surveys and the Mobile Journey

Alongside the added convenience and speed of utilising SMS Surveys, our Mobile Journey solution empowers businesses to create completely customisable, branded solutions for collecting data and feedback. By removing the distractions of traditional websites, Mobile Journeys boast higher conversion rates and can be triggered across multiple channels including SMS and email. Enabling our clients to engage their ideal audience across all types of questions, businesses can use buttons, sliders and free type text fields to collect data in an intuitive and non-intrusive way.