Overcoming retail marketing challenges with these 4 digital tactics

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        SMS in Retail Case Study

        For the Bicycle Superstore, SMS provides the solution to remind customers when services are due, schedule services and provide advice.

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        Anticipated to replace SMS as the default messaging app, RCS will deliver a much more interactive experience for users. Here's how businesses will benefit.

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        3 ways businesses can benefit from RCS
        RCS verified sender

        RCS will allow businesses to build trust with customers using better branding, respond more quickly using integrated chatbots, and offer an app-like experience without the expense.

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      • Combine communication channels

        Your smartphone-enabled customers can be reached via SMS, email or even messaging apps such as Facebook Messenger. Esendex creates workflows that automatically select the best performing channel and the most appropriate message template for each individual, so you can improve your reach and get a better outcome.

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        Should wages be satisfaction-based?
        Performance Related Pay

        A lot of organisations talk about putting the customer at the centre, but few do it in a way that gives the customer a voice. Pay related to customer satisfaction might just be the answer.

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        How to calculate your Net Promoter Score
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        Knowing whether your customers are happy with your brand is essential for fast growth. But how can you find out this information?

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Privacy policy

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  1. Introduction

    Esendex Australia PTY Limited (ABN 82 113 596 580) whose registered office is at 90 Robinsons Road, Dandenong, 3175, Victoria, Australia ("us" "we" "our") is committed to preserving the privacy of all visitors to www.esendex.com.au ( referred to as the "Website"). This privacy policy describes how we use and protect the information that you provide to us.

    By registering or placing an order on the Website, you consent to the collection, use and transfer of your information under the terms of this policy.

  2. Information that we collect from you

    When you visit, register or order products or services on the Website you may be asked to provide certain information about yourself including your name, contact details, credit or debit card information, your mobile telephone number and network details. We may also collect information about your usage of our Website as well as information about you from e-mails or letters you send to us or during telephone conversations between us.

  3. Use of your information

    Your information will enable us to provide you with access to all parts of our Website and to supply the goods or services you have requested. It will also enable us to bill you and to contact you where necessary concerning your orders and your ongoing account with us. We will also use and analyse the information we collect so that we can administer, support, improve and develop our business.

    In particular, we may use your information to contact you for your views on our services and to notify you occasionally about important changes or developments to the Website or our services. Further, where you have consented, we might also use your information to let you know about other products and services which we offer which may be of interest to you, including available product and service upgrades and special offers and we may contact you by post, telephone or fax, as well as by e-mail. If you change your mind about being contacted in the future, please let us know.

  4. Disclosure of your information

    The information you provide to us will be held on our computers in the UK and may be accessed by or given to third parties some of whom are located outside the European Economic Area who act for us for the purposes set out in this policy or for other purposes approved by you. Those parties process information, fulfil and deliver orders, process credit card payments and provide support services on our behalf. For example, your mobile telephone number and the contents of your SMS message will be given to mobile network operators for the purposes of providing you the goods and services you have requested. We will disclose your name, address and credit card details to HSBC Plc for the purposes of processing your credit or debit card payment and to credit reference agencies for the purpose of setting up your account with us. We may also pass aggregate information on the usage of the Website to third parties but this will not include information that can be used to identify you.

    We appreciate that unsolicited commercial mail is a nuisance. We therefore never disclose your details to any third party for marketing purposes.

    Finally, if our business enters into a joint venture with or is sold to or merged with another business entity, your information may be disclosed to our new business partners or owners.

    Countries outside the European Economic Area do not always have strong data protection laws. However, we will always take steps to ensure that your information is used by third parties in accordance with this policy.

    Unless required to do so by law, we will not otherwise share, sell or distribute any of the information you provide to us without your consent.

  5. Cookies

    Cookies are small amounts of information which we store on your computer. Unless you have indicated your objection when disclosing your details to us, our system will issue cookies to your computer when you log on to the Website. Cookies make it easier for you to log on to and use the Website during future visits. They also allow us to monitor Website traffic and to personalise the content of the Website for you. You may set up your computer to reject cookies by although, in that case, you may not be able to use certain features on our Website. If you do not wish to receive cookies in the future, please turn off your cookies.

  6. Security and data protection

    We employ security measures to protect your information from access by unauthorised persons and against unlawful processing, accidental loss, destruction and damage. In particular, your information will be stored on a dedicated server architecture within a secure data facility and we use internet standard encryption technology known as 128 bit SSL (secure sockets layer) to encrypt communications between us and our customers. We will retain your information for a reasonable period or as long as the law requires.

  7. Accessing and updating

    You are entitled to see the information held about you and you may ask us to make any necessary changes to ensure that it is accurate and kept up to date. If you wish to do this, please contact us. We are entitled by law to charge a fee of £10 to meet our costs in providing you with details of the information we hold about you.

  8. Changes to our privacy policy

    Any changes to our privacy policy in the future will be posted to the Website and, where appropriate, through e-mail notification.

  9. Contact

    All comments, queries and requests relating to our use of your information are welcomed and should be addressed to:

    The Data Controller
    Level 10, 60 Albert Road
    South Melbourne VIC 3205
    Australia
    datacontroller@esendex.com
    T: 1300 764 946

    We are registered with the Information Commissioner under the Data Protection Act 1998. Our Data Protection registration can be viewed online. 

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Esendex Australia PTY Limited | ABN 82 113 596 580, A trading entity of Esendex Ltd

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