SMS is an ideal way to differentiate your business and increase customer retention and loyalty. After all, it normally costs 5-7 times more to acquire a new customer than keep an existing one, making customer loyalty crucial for business success.
- SMS is cheaper than a telephone call and direct mail and more efficient than email
- Provides a better customer experience, encourages customer loyalty
- SMS is proven to improve customer retention levels
- SMS offers customers another convenient way for them to get in touch
- It’s immediate – the majority of people have mobile phone with them all the time
- SMS improves response times
- It speeds up administration tasks
- SMS can easily be tracked
- Reduce missed appointments, increase efficiency and reduce costs
- SMS generates higher response rates than other forms of communication
Customer examples
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Virgin Media
Virgin Media use SMS to send appointment reminders for sales visits and installations. They have reduced their no-show rate by 40%, avoiding 45,000 wasted callouts, improving performance figures and customer satisfaction levels.
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Kensington Financial
Kensington Financial provide debt management solutions. They’ve found contacting their customers via SMS provides an instant and discreet means of communicating with their clients. SMS has improved customer response rates, and provides a key differentiator from their competitors.
See Full Case Study |
What Next?
Different customers require different solutions. Our Services Quickview gives a good overview of each of our services and should help you decide which is right for you. But if you have any questions call us now on 1300-764-946 or email sales@esendex.com.au to discuss your detailed requirements.